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German Village's Oktoberfest Isn't the One Most People Picture

German Village's Oktoberfest Isn't the One Most People Picture

If you asked someone outside Columbus to picture German Village's Oktoberfest, they'd probably describe something like the one at the Ohio Expo Center: thousands of people under 100,000 square feet of covered pavilion, a beer mile, a Kinderplatz full of bounce houses. That's the Schmidt family's Columbus Oktoberfest, and it ran September 11 through 13 this year. It's a real Columbus tradition. It is also, notably, not in German Village anymore.

What's actually happening in the neighborhood this week is smaller, older in one case, and run by two organizations that have almost nothing to do with each other. If you live here and only know about one of them, you're seeing half the picture.

How the neighborhood ended up with a gap where the big show used to be

The history explains the confusion. For years, German Village Society ran its own Oktoberfest as a neighborhood fundraiser, the kind of event that depends on decent weather and volunteer labor to break even. In July 2009, the Society's board voted to cancel it, citing poor profitability and a reluctance to keep leaning on a weather-dependent event to fund their operating budget. The Schmidt family, whose Columbus roots by then ran well past a century, stepped in with the Cox family to keep an Oktoberfest going, eventually landing it at the Ohio Expo Center, where it's been ever since, pavilions instead of sidewalks, parking lots instead of brick streets.

That move solved the profitability problem but left a hole in the neighborhood's own calendar. German Village Society eventually filled it back in with a scaled-down version of its own, and that's the event that happened this past Saturday, September 19, at the Society's Meeting Haus Platz on South Third Street. Admission was $10 online or at the door, with a $30 add-on if you wanted to enter the steinholding competition. It's a fundraiser again, this time built to be small enough to actually make money for the Society's budget.

Meanwhile, a few blocks over in the Brewery District, Germania Singing & Sport Society never had to solve that problem, because it never left. Germania's Oktoberfest ran September 18 through 20 this year, its 69th celebration, and the club calls itself the oldest continuously running Oktoberfest in the country. That claim traces back to the same 1850s wave of German immigration that built German Village in the first place, when German descendants made up close to a third of Columbus's population by 1900. Germania's version comes with its own beer, tapped the night before at Hofbräuhaus Columbus, and its own accordion-and-polka soundtrack, distinct from the fundraiser happening at the Platz two days later.

So the neighborhood didn't lose its Oktoberfest in 2009. It lost the one version big enough to need a fairground, and kept two smaller ones that never needed one. That's a different story than "German Village has Oktoberfest," and it's the kind of detail that only shows up once you've watched the calendar long enough to notice the split.

What's new to eat, and who's actually behind it

The same pattern shows up in the neighborhood's food scene this year. Nothing arrived as a single splash. It arrived as three separate, smaller decisions made by people who already had a stake in the neighborhood.

Cameron Mitchell Restaurants opened Cento in German Village as its 100th location, an Italian concept the group describes as drawing on the intimacy of the best restaurants in Italy. A hospitality group with dozens of Columbus restaurants choosing German Village for a milestone opening says something about how the neighborhood is read from the outside: not as an emerging market, but as a place established enough to anchor a flagship.

A few blocks away on South High Street, The Daily Growler spent months renovating before reopening in June as The Daily Etcetera, at 702 South High. Same owners, same building, a sharper cocktail-forward identity layered onto the neighborhood-bar feel that was already there. It's not a new business moving in. It's an existing one deciding the old version wasn't finished.

And a regular vendor at the German Village Farmers Market, Jamie Pritchard of WIT Farm, announced plans this spring for a brick-and-mortar grocery called The Farmer's Larder, aiming to stock the store with roughly 90 percent Ohio producers and a small selection of gourmet goods otherwise hard to find in the state. At the time of the announcement, an exact address hadn't been released, with Pritchard waiting on a signed lease before going public with the location. It's the kind of opening that started at a folding table under a farmers market tent before it became a storefront.

Three openings, three different categories of business, and not one of them is an outside chain parachuting into a neighborhood it's never worked in before. Cento is a citywide group choosing to plant a landmark here. The other two are people who were already doing business in German Village, just building a bigger version of what they'd already started.

The calendar keeps that same shape into October

The rest of fall follows the same logic. German Village Society isn't done with the Platz after Oktoberfest. On October 11, the Society hosts Not Your Mama's Big Fall Craft Market, a vendor event drawing shoppers along Third Street the same way its Oktoberfest fundraiser did. On October 17, Monster Bash takes over the same Meeting Haus Platz space at 588 South Third, another Society-run event rather than a citywide production trucked in for the season.

Schiller Park keeps its own quieter rhythm running underneath all of it, the same park that hosts free Shakespeare in warmer months and a community drum circle this September 26. None of these events need a fairground. They need a park, a platz, and a neighborhood organization willing to run the same small machine every year.

Why the small version keeps winning here

Put the Oktoberfest split next to the restaurant openings and the pattern gets easier to name. German Village keeps choosing density over spectacle. The big Oktoberfest that needed 100,000 square feet of covered pavilion moved to the fairgrounds, where that kind of scale actually fits. What stayed in the neighborhood are two Oktoberfests sized to a courtyard and a beer garden, a craft market and a Monster Bash sized to a single block, and three restaurant openings built by people who already had a foothold here rather than a company testing a new market.

That's not a coincidence of brick streets and historic zoning, though those help. It's a neighborhood that has had more than a century to figure out which version of a good time actually fits inside its own footprint, and has mostly stopped trying to force the bigger version back in.

If you're the kind of resident who tracks this stuff neighborhood by neighborhood, block by block, this is the version worth knowing: not that German Village has a lot going on this fall, but that almost none of it was built to scale past what the neighborhood can actually hold.

If you're weighing a move into German Village, or you already live here and are curious what a place on one of these blocks is actually worth right now, Hart Property Advisors can walk you through it with the same kind of local detail. Reach out anytime for a conversation about the neighborhood, no fairground required.

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